In the 1950s, middle-aged salesman Ray Kroc is drowning indebt when he's inspired by a roadside burger stand he wants tospread nationwide--McDonald's. To buy out the business, hecreates the modern model of franchising and ignites a fast-foodgold rush. Over three decades, Kroc's innovation producesicons like the Big Mac and Chicken McNugget, crushing thecompetition to make McDonald's the biggest fast-food chain inthe world.